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We’re looking for passionate people to join us on our missing. we value flat hierarchies, clear communication, and full ownership and responsibility.
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Growth Specialists & Digital Marketing Analytics

We are seeking a highly skilled and data-driven App Growth & Digital Marketing Manager to lead the SEO, ASO, and digital performance marketing efforts for the Dreamchild App. This role is responsible for increasing app visibility, installs, and engagement through strategic organic and paid marketing initiatives. The ideal candidate will have a strong background in SEO, ASO, campaign management, and analytics, with the ability to guide internal teams using actionable insights. You will collaborate across departments to drive user acquisition, retention, and brand growth in the parenting, Garbhsanskar, and wellness space.

Roles & Responsibilities:

  • SEO Management: Plan & execute on-page & off-page SEO; keyword optimization; traffic analysis
  • ASO Strategy: Optimize app titles, descriptions, visuals, A/B testing on Google Play & App Store
  • Paid Campaigns: Manage Meta (Facebook/Instagram), Google UAC, YouTube, and other paid ad platforms
  • Analytics & Reports: Track KPIs: installs, CTR, CPI, CAC, LTV, ROAS using tools like Firebase, GA, Appsflyer
  • Team Collaboration: Coordinate with content, graphics, and tech teams to align growth strategies
  • Strategy & Planning: Drive monthly growth plans, retention initiatives, and market targeting strategies

Skills Must Have:

  • Work experience in SEO, ASO, digital marketing analysis, and campaign management.
  • Bachelor's degree in marketing, IT, business, or a related field. Industry Experience EdTech, HealthTech, Parenting, Wellness, or App-based Startups
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